Logic will not change an emotion, but action will

For 20 years, Cheryl Keates has brought together the fields of psychology and coaching to generate remarkable changes in her clients’ lives. As a Psychology graduate of New York University, an ICF and Adler Certified Professional Coach, a Certified Emotional Intelligence Coach an Evolved NLP Practitioner and one of Bob Proctor’s top Global Consultants, Cheryl is uniquely positioned to help her clients build on their strengths, uncover their fears and overcome every obstacle to achievement. You may recognize Cheryl from her contributions to  Forbes  or her work with executives and business leaders globally. 

Cheryl’s rich professional and academic background has cultivated a rare ability to connect with clients deeply and build the trust required for a successful coaching relationship. Before establishing her practice, Cheryl served as an intern at The New York State Psychiatric Institute, researching Developmental Psychology, Epidemiology of Brain Disorders and Grief Intervention. During her internship, Cheryl’s desire to help the most vulnerable members of society deepened. She became a Court Appointed Special Advocate for children in Manhattan Family Court as well as a family counsellor and life coach for people suffering from addiction, codependency, poor self-esteem, eating disorders, divorce and career transitions. Cheryl’s passion for results is what’s led her to creating intensive breakthrough , high-performance, and leadership development programs. She truly believes that the more balanced and fulfilled we are the better we perform in all areas of life.

Cheryl is also an enterprising management professional with more than 20 years of business development and senior sales experience to her credit. With a solid understanding of the mindset and habits needed to be a top performer, Cheryl excels at working with C-level executives, entrepreneurs, and leaders. 

Cheryl’s ethos is simple: to inspire her clients to grab the reins of their emotional, physical, and financial wellbeing. With thoughtful guidance, powerful insights and an endless drive to see her clients succeed, Cheryl has become one of world’s most sought after Life and Executive Coaches.